I rebuilt a local business's search presence in 30 days.
Mr Unlocks is a 24/7 mobile auto locksmith covering South East London and Kent. Strong service, a clean 5.0 on Google, but the online setup was quietly holding the phone back: duplicate area pages, scrambled URLs, an under-built Google profile. Here is exactly what I did in month one, in the open.
The foundation, built and verified live.
Google Business Profile, rebuilt
Six services added with local keyword descriptions, 24/7 hours set, categories corrected, every one of the 13 reviews replied to, a fresh post with a Call button, and real job photos and video uploaded.
Technical foundation fixed
A LocalBusiness and Locksmith schema built and validated, set to 24/7 across all 45 service areas. The code that tells Google exactly who they are and where they work.
Every page optimised
Keyword-led titles, unique meta descriptions and focus keywords across all 28 pages of the site.
18 unique area pages
The town pages were duplicates of each other, which Google holds back. I rewrote all 18 as genuinely unique, locally-relevant content so each one earns its own ranking.
Clean URLs and redirects
Every page moved to a clean address, for example /auto-locksmith-welling, with redirects in place so none of the existing Google history was lost in the move.
Run on a monthly retainer
Month one built the foundation. The ongoing work is rank tracking, fresh content, review generation and a clear report every month, so the owner always sees what the spend is doing.
Local SEO compounds. It does not switch on overnight.
I will not show you fake numbers. The work above went live in May 2026. Here is the realistic timeline I set with the client, and what I am watching.
The call and ranking numbers go here once the data is in, not before. That is the deal: I build the foundation properly, then I publish the results when they are real.
This is the standard I hold every build to.
The Mr Unlocks rebuild is my local SEO case study, my flagship. I build the website and rank it, then keep it ranking on a monthly retainer. I do the work end to end, the person you speak to is the person who does it. What you can verify today:
1. The work above, in the open - Mr Unlocks' month one shipped in 30 days: Google profile rebuilt, schema validated, 28 pages optimised, 18 unique area pages, clean URLs and redirects. Nothing hidden.
2. The honest timeline - I will not show you fake numbers. Local SEO compounds, it does not switch on overnight, and I publish the call and ranking results when they are real.
3. The terms - monthly rolling, no contracts, run from the United Kingdom. Published policy, see Terms.
Local SEO starts from £600 per month, priced per business. I also build the site itself, the build-then-rank doorway, when the foundation needs it first.
Want this for your business? One sentence gets you a fixed-price scope inside 24 hours.
I build the website and rank it. See where you rank free, then a scope and a price inside one business day. No call required.
Request a scope