Recent work

We rebuilt a London locksmith's local presence in 30 days.

Mr Unlocks is a 24/7 mobile auto locksmith covering South East London and Kent. Strong service, a clean 5.0 on Google, but the online setup was quietly holding the phone back: duplicate area pages, scrambled URLs, an under-built Google profile. Here is exactly what we did in month one, in the open.

5.0
Google rating
13
reviews, all replied
28
pages optimised
18
unique area pages
What we delivered

The foundation, built and verified live.

01

Google Business Profile, rebuilt

Six services added with local keyword descriptions, 24/7 hours set, categories corrected, every one of the 13 reviews replied to, a fresh post with a Call button, and real job photos and video uploaded.

02

Technical foundation fixed

A LocalBusiness and Locksmith schema built and validated, set to 24/7 across all 45 service areas. The code that tells Google exactly who they are and where they work.

03

Every page optimised

Keyword-led titles, unique meta descriptions and focus keywords across all 28 pages of the site.

04

18 unique area pages

The town pages were duplicates of each other, which Google holds back. We rewrote all 18 as genuinely unique, locally-relevant content so each one earns its own ranking.

05

Clean URLs and redirects

Every page moved to a clean address, for example /auto-locksmith-welling, with redirects in place so none of the existing Google history was lost in the move.

06

Run on a monthly retainer

Month one built the foundation. The ongoing work is rank tracking, fresh content, review generation and a clear report every month, so the owner always sees what the spend is doing.

The honest part

Local SEO compounds. It does not switch on overnight.

We will not show you fake numbers. The work above went live in May 2026. Here is the realistic timeline we set with the client, and what we are watching.

Days to 2 weeks
The Google Business Profile. The map results react fastest. With photos, video and active reviews, this is where the first extra calls tend to come from.
2 to 6 weeks
The website. Google re-crawls and indexes the new pages and the unique area content.
1 to 3 months
Rankings climb. Area pages start ranking for local searches, calls build, and the work compounds month on month.

The call and ranking numbers go here once the data is in, not before. That is the deal: we build the foundation properly, then we publish the results when they are real.

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